Introduction

Zone3 is one of the first British owned Triathlon brands and since 2008 has developed an unparalleled reputation for producing high quality, performance products at an affordable price tag. Whether you are an elite leading out the field or training for your first triathlon Zone3 has the formula to get you the best results.

Here at Zone3 we don't just import and sell a product. We research, develop and design every minor detail to make the best possible product. This has always been the number one priority for Zone3, the product always comes first before any other  business matters. We don't just rely on lab testing and sports technology but we also more importantly listen tto every single customer and get first hand feedback from the countless number of open water or tri club demo sessions which we hold. We truely belief that this is the secret of our success.

It gives us great pleasure to present the 2012 range so please feel free to have a browse through the site, read the reviews and most of all keep up the hard work!

Where has Zone3 come from?

Zone3 was started at Loughborough University in 2007 by elite triathlete James Lock to help support his triathlon career. A swim specialist, James has been Amateur World Aquathlon and Biathle chamption and continues to lead the swim section of a number of high profile elite races. This in depth knowledge of the sport combined with years of research at Loughborugh enabled the development of some of the highest performance products available on the market. There have been so many athletes involved with the development of the brand, that we have total confidence in every single product.

We knew we were on to a good thing when in our first year the Vanquish wetsuit got a 9/10 review in 220 Triathlon magazine. Subsequently, in 2010 the Aspire wetsuit got a 10/10 review; the only wetsuit to ever receive full marks! Since then, we've continued to keep to the key principles which make the Zone3 products so good, but each year have added new cutting-edge features and graphics to further improve the styles whilst still keeping an affordable price tag.

Zone3 is an organic gorowth company so despite having back to back sell out years, nothing happened too quickly which we believe is the best way. However, since 2010 our cult following started to turned more mainstream and we have since formed a number partnerships with high profile retailers to start distributing the brand across the UK and Europe. We could not be happier with how well the brand has progressed and now similarly to when training to be an triathlete, we're starting to get the results after years all of the hard work and attention to detail.

The 2012 Season!

We are extremely excited about the 2012 season! This is our opportunity to put our British Brand on the map and showcase Zone3 to the world whilst we see the Queen’s Jubilee and the London Olympics go by.

We’ve made a number of crazy and exciting product developments purely because 2012 is such a special year! We would have normally just ticked along and continued our pattern of growth but not in 2012 – we’ve put all of our eggs into one basket and are going to give it our everything! We hope that by the end of 2012 we’ll be the leading brand in the UK and ready to start tackling the rest of the world!

We’ve re-engineered our award winning tri-suit ranges to increase comfort and performance, developed new accessories, got a cracking new compression range about to launch and most importantly gone from two wetsuit models to five! We’ve taken every piece of customer feedback on board and built what we think is the perfect range to cover every angle of the market.

With an incredibly few season under our belt we are looking to keep on developing great products, maintaining great prices and keeping the customer service as efficient as possible. Keep up all of the hard work and let’s make 2012 a really great year!

What is Zone3?

The name Zone3 came about for a number of different reasons both for the three sports, the focus an athlete posesses when they are 'in the zone' and most approprately because Zone3 is a terminology used by a wide range of top-level coaches as can be seen below:

• ‘Zone3 is a threshold speed or racing pace where you are going at your fastest speed according to the distance you are travelling’
• Zone3 therefore applies to every race you do.
• Zones 1 and 2 are predominately your training paces, but it is in Zone3 when you are in racing mode. In Zone3 you are powerful, controlled, focused and striving to complete a new challenge. Whether this be completing the distance with no stopping, making a new Personal Best or beating a fellow competitor.

This is how we have developed Zone3 garments; they have been designed to give the best race results possible by help increasing your speed and comfort.  Click on any of the following buttons for a physiological example of your three Zones:

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